What are our growth plans?
Quality Growth vs Rapid Expansion
Sustainability is, and will remain, our top priority. Many companies have come and gone over the 19 year history of K&N. We have not only survived, but have also thrived over these years. A driving reason for this is we only pursue Quality Growth. If the key variables do not align, we wait until they do before growth is initiated. Examples include: site selection; effect on our existing stores; local, national and global economies; governmental policies; access to capital; and the labor market.
We opened four Mighty Fine locations in a short time because we believed this would result in Quality Growth. We have primarily grown Rudy’s internally over the past few years because a new store requires a $6,000,000 investment. It would not be prudent to make this size an investment with the uncertainties that have plagued the economy.
Our mission is “to guarantee that every guest is delighted because of me.” We do this by ensuring a high quality, fresh tasting product that is served quickly and accurately by friendly people in a clean environment. We do this consistently by operating excellently and keeping our geographical footprint small and will expand when the time is right.
We have never laid a team member off due to business conditions in our history and our goal is to never need to. We are much better positioned to weather future storms than our competitors. There is continuous talk of rising grocery prices and other cost of living increases. This is just one example of why sustainability will remain the driving force in our future growth plans.